Despite the uncertainty and turbulence defining our economic environment, it has never been more important to partner effectively and realize the intended value of alliances. Based on recent experiences with forward-thinking alliance leaders, a number of core strategies and critical actions emerge that are essential for leaders to implement to maximize alliance value and position the alliance function as a driver of enterprise value.

Join us as we explore these strategies and how alliance leaders are creatively leveraging all available resources to maximize value realization through operational excellence and agility in good alliance practices.

ASAP Online Program

The first event is an ASAP Online Program: Alliance Management in Challenging Economic Times. Presented on September 10, 2025, from 12:00pm to 1:00pm EDT, this free program is open to both ASAP members and non-members and made possible through our sponsor partnership with ASAP. We’ll show you how leaders are positioning themselves as a strategic voice in decision making, strengthening their engagement with senior executives and other key stakeholders. We’ll also introduce the possibilist mindset, a technique adapted from diplomacy for developing creative solutions to alliance challenges.

ASAP European Alliance Summit

The following week Jan Twombly takes to the stage in Amsterdam for the ASAP European Alliance Summit. We are pleased to once again sponsor the cross-industry premier European event for strategic alliances, partnerships, ecosystems, and innovation. Her talk there focuses on Scaling Your Alliance Management Practice When Resources are Scarce. She’ll discuss ways alliance professionals are empowering joint teams to be more self-sufficient, as well as leveraging a strategic alliance management operations role. Importantly, she will share how to make the case for funding an operations role – a smart strategy for lean times.

ASAP Biopharma Conference

November brings us back to Boston for the ASAP Biopharma Conference.. The Rhythm of Business has been honored to sponsor this event for over a decade. It is the must-attend conference for biopharma alliance leaders, where strategic minds exchange insights, solve real-world challenges, and build connections that drive science forward. We will cap off the series of presentations with Alliance Leadership in Anxious Times when the focus will be on delivering differentiated value and leading alliances through organizational change and disruptions in the external context. You won’t want to miss this event. As a sponsor, we have a few discounts we can offer. Contact us to inquire about them.

To get a sneak peek at the body of work that will be shared in these presentations read our short article  Alliance Leadership in Anxious Times: Strategies for the New Reality. Contact us to explore how your organization can implement these strategies to drive value in challenging times.