Alliance Management Expertise, Partnering Frameworks and Tools, Collaborative Leadership

Our Strategic Alliance with Alliancesphere

Today’s partnering capability encompasses much more than traditional channels or licensing agreements. To be successful, partners must be integrated into all aspects of strategy, operations, and execution. Companies must be able to collaborate effectively internally as well as externally. That requires certain structure, skills and behaviors, governance and measurement. Most companies aren’t ready for this degree of extreme collaboration and partnering. Executives realize they must transform—and in a hurry.

"What distinguishes companies that have built advanced digital capabilities? The ability to collaborate. MIT Sloan Management Review’s research finds that a focus on collaboration—both within organizations and with external partners and stakeholders—is central to how digitally advanced companies create business value and establish competitive advantage."
—"Why Your Company Needs More Collaboration",
MIT Sloan Management Review, Fall 2017

Together with our strategic partner, Alliancesphere a professional services firm with expertise in collaborative execution, we’ve created SMART Partnering™—an end-to-end methodology for integrating collaboration and partnering throughout an enterprise. Without this next-generation capability, companies will not realize the value of digital business transformation and be full participants in the ecosystem economy.

Our Joint Clients

Together, The Rhythm of Business and Alliancesphere are guiding technology leaders to develop next-generation partnering capability; ideating, creating, and taking to market the technically advanced solutions today’s customer demands. Some of the companies we’ve worked with include:


"I found the methodology very valuable and the structure quite elegant—in the sense that it takes some of the complexities out,to focus on the go-to-market and execution towards monetization."

– VP, Business Development & Ventures

"Your team has been instrumental in helping frame the context and strategic intent of ‘what partnering really means to our business.’ We now have our leadership aligned, a shared operating model across the organization, and the tactical roadmap with a line of sight to clear milestones and concrete measures for success."

– General Manager, Alliances & Partnerships

"Thank you all once again for your invaluable support and collaboration with the workshop. The feedback was overwhelmingly positive…that [the workshop] was an incredibly important and positive first step."

– EVP and GM, Global Alliances and Partnerships