Alliance Management Expertise, Partnering Frameworks and Tools, Collaborative Leadership

The Value of Alliance Management on the Agenda at the 2021 Strategic Alliance Management Congress
4. News and Events / April 24th, 2021     A+ | a-
May’s all-digital Strategic Alliance Management Congress includes two opportunities sponsored by The Rhythm of Business for participants to consider how to evolve and adapt their practices to deliver and communicate the value their services offer to stakeholders, partners, and customers.

Jan Twombly, CSAP presents Seven Habits of Highly Effective Alliance Professionals, a tour through evergreen alliance management practices that are being innovated for today’s business environment of increasing complexing partnerships in which face-to-face will remain a luxury—and the surprisingly productive ways of working we’ve adopted out of necessity will remain.

Alliance management is an enabling function, often without a direct line to revenue. It can be challenging for alliance professionals to measure and communicate the value of their services and to make their work visible. As a result, in times of uncertainty such as our current period, they can become an easy target for the budget axe. Practicing the seven habits delivers the services stakeholders value the most—and helps alliance professionals communicate that value.

An additional opportunity for conference participants is a moderated roundtable on The Value of Alliance Management. The roundtable looks at the essence of alliance management and asks:
  • What are the alliance management services stakeholders value the most?
  • In what ways do you measure and report alliance management activity?
  • How would you like senior management to describe the value of alliance management?
Join other biopharmaceutical alliance professionals from industry and academia May 18 and 19, 2021. Network with peers and learn the seven habits that help you deliver value. There is still time to register at https://www.alliancemanagementcongress.com.
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