by Jan Twombly | Oct 3, 2023 | Partnering strategy, Whitepapers
Tipping Point. A concept that describes the point at which an issue, idea, practice, or technology reaches critical mass of acceptance and gains momentum toward widespread adoption. Partnering as a core component of corporate strategy has achieved this point and has... 
by Jan Twombly | Jun 29, 2023 | Alliance Management Practices, Whitepapers
It is a perennial question: What is the impact of effective alliance management? After all, alliance professionals don’t develop products or ensure they get into the hands of customers. Their equally important contribution to success is to ensure that alliance... 
by Jan Twombly | Feb 6, 2022 | Alliance Management Practices, Partnering Guide, Whitepapers
What differentiates great alliance professionals from good ones? The great ones strive for excellence in everything they do, getting a little bit better every day. We’re advocates of learning and continuous improvement—it is the essence of the iterative... 
by Jan Twombly | May 4, 2021 | Alliance Management Practices, Partnering Guide, Whitepapers
Earlier this year, we published Seven Habits of Highly Effective Alliance Professionals Who Deliver Value. One of the habits is “build operational excellence.” We defined it as developing and implementing consistent practices so that stakeholders know what to expect... 
by Jan Twombly | Feb 10, 2021 | Alliance Management Practices, Partnering Guide, Whitepapers
Habits are internalized behaviors we engage in without really thinking about them. They take practice to develop competency in and to build the muscle memory so that they become ingrained and naturally how work gets done. For alliance professionals, it... 
by Jan Twombly | Sep 8, 2020 | Collaboration, Whitepapers
The statistics are daunting. Drug development has an overall failure rate of over 96%. It is especially acute for some of the most debilitating diseases where the biological mechanism that causes the disease state is not well understood. Spreading that risk...