At the 2023 ASAP Global Alliance Summit we delivered a Master Class based on the content in our whitepaper, The Fundamentals are Golden: The Value of Fine-tuning Alliance Operating Models. This excerpt shares the analysis and practical advice of the Master Class...
How do you know if your alliance or business collaboration is operating effectively? Is it leveraging the resources available to it to greatest advantage and making timely decisions that enhance business value? Assessing such elements can be challenging as they don’t...
Our Master Class at the 2021 ASAP Global Alliance Summit focused on the value-adding role of the alliance professional during the critical startup period. The case studies participants analyzed had competitive issues, cultural differences, difficult personalities, and...