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    Principals

    Janice TwomblyJanice M. Twombly, CSAP, is president of The Rhythm of Business, Inc., a consulting, education, and research group specializing in developing and applying the discipline of alliance management in all types of interorganization collaborative relationships.

    In this role she has engaged with global, cross-industry, and cross-sector collaborations. Her emphasis is on scientific and technically intensive industries, such as life sciences, energy, and information technology, as well as complex issues related to economic development that are as diverse as hunger, fostering entrepreneurship, and growing R&D-intensive investment.

    At The Rhythm of Business, she has led the development of a comprehensive management methodology to structure, execute, manage, and measure the effectiveness of strategic alliances and collaborative networks. Engagements include designing and implementing an alliance management capability, evaluating individual alliances and the alliance portfolio, intervening in troubled situations, and working with good collaborations to help them become great collaborations. She also partners with management to build learning programs designed to help people work effectively in alliances and collaborative networks.

    Twombly holds the Certified Strategic Alliance Professional (CSAP) designation from the Association of Strategic Alliance Professionals (ASAP). She currently serves on the Executive Committee of the Association’s Board of Directors as chairperson of the Program Committee and has responsibility for its Global Alliance Summit and Biopharma Conference. She is also editorial advisor to ASAP Media, publishers of Strategic Alliance Magazine.

    Formerly a practicing CPA, Twombly has held several leadership positions—including partner and human resources director in a leading Boston CPA firm and president of a business conference and publishing company. She has formed and operated collaborative networks to advance the use of microcredit and basic education as a means out of poverty for women and was a delegate to the global Microcredit Summit. She has board-level experience in both commercial and not-for-profit businesses and is treasurer and member of the Executive Committee of RESULTS and the RESULTS Educational Fund, sister advocacy organizations working to end the worst aspects of poverty. She currently serves on the Finance Commission within her local government.

    Together with business partner Jeffrey Shuman, Twombly has coauthored numerous books, articles, and white papers and regularly speaks at a variety of venues around the world on the ongoing transformation of traditional organization structures into dynamic collaborative networks.


    Jeffrey ShumanJeffrey C. Shuman, CSAP, PhD, is an educator and trusted advisor to executives who are building, leading, and managing alliances and collaborative networks of partners. His mix of operational, consulting, research, and classroom experiences allow him to blend the theoretical with the practical, providing useful, easily implementable and repeatable advice.

    At The Rhythm of Business he partners with global companies to advance their alliance and collaboration management capability. His experiences include extensive work with global organizations and government agencies in oil and gas, pharmaceuticals, international economic development, logistics, research, consumer goods, and information technology.

    Consulting engagements include designing and implementing an alliance management capability, measuring the operating effectiveness of individual alliances, designing governance frameworks and operating principles, evaluating the alliance portfolio, intervening in troubled situations, guiding the launch of new alliances, and working with good collaborations to help them become great collaborations. In addition, he partners with management to build learning programs designed to help people work effectively in alliances and collaborative networks.

    Two of Shuman’s courses, Managing Collaborative Relationships and Entrepreneurial Thinking, are part of the MBA curriculum at Bentley University, where he is professor of management. Believing that one can’t teach without experience, he’s founded or been part of the founding team of five companies across multiple industries—including a computer company that was the first to build an alliance with Microsoft to distribute Windows 3.0 through an OEM environment. All of his companies have had partnering as a core strategy and organizing principle of the business.

    No stranger to pioneering new management specialties, he was a member of the team at Babson College, where he was also a tenured professor, that created the discipline of entrepreneurship, now a mainstay of business education. Shuman has received numerous awards for the method of entrepreneurial development described in his landmark 1998 book, The Rhythm of Business. The iterative approach to entrepreneurship it chronicles is considered de rigueur today, but was groundbreaking when first published.

    A member of the Association of Strategic Alliance Professionals (ASAP) since 2002, Shuman was among the first to receive the designation of Certified Strategic Alliance Professional (CSAP) awarded by ASAP. He is currently a member of the Association’s Professional Development and Knowledge Base & Research committees. He is also actively involved on the teams that have developed the Certificate of Achievement – Alliance Management (CA-AM) certification and the CSAP certification.

    Together with business partner Jan Twombly, Shuman has coauthored numerous books, articles, and white papers and regularly speaks at a variety of venues around the world on the ongoing transformation of traditional organization structures into dynamic collaborative networks.