Welcome to the era of connected ecosystems.
Incumbents struggle to shift their businesses from legacy cash cows to emerging new models. Some will – many will not. Resiliency and the courage to be bold and think big are essential in the face of ever-changing market dynamics. The challenge is that decisions have to be made quickly and with incomplete information. If decisions were black or white, they would be easy. The challenge – and where opportunity lies – is in the gray.The problem is that in most companies, the executive suite doesn’t understand partnering.