Monday
Jul282014

Flip the Question - As Published in Strategic Alliance Magazine

Download the pdf to read the complete article.

Want new opportunities for alliance management? This article puts forth an argument that instead of asking how to get senior executives to recognize the value of alliance management, let’s ask what value alliance management should be delivering that is relevant to the C-Suite today.

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« SMART Partnering: Orchestrating Success in the Era of Connected Ecosystems | Main | The Question of the Moment: Who Should We Be Partnering With Now? »

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